Tom Humbarger's Blog (6)

Are You Hiring the Right Social Media Horses?

And how do would you know if you are?

 

In the Inbound Marketing book by Brian Halligan and Dharmesh Shah that I reviewed last week, one of my most favorite chapters was called Picking and Measuring People.  Their position is that in an era…

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Added by Tom Humbarger on July 11, 2011 at 4:52pm — No Comments

7 Social Media Must-Do's for the Restaurant Industry

Ruby's Diner Logo

Wow, I can't believe that it's been more than two months since my last blog post.  Over the last 2 1/2 months, I've been pretty busy with a social media strategy and implementation project forRuby's Diner - a…

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Added by Tom Humbarger on July 11, 2011 at 4:48pm — 1 Comment

Is There a Disconnect Between Social Media Job Descriptions and Compensation?



[this post originally appeared on my Social Media Musings Blog]



A less-than-satisfying experience with a recruiter for a social marketing/community manager opening at a $1 Billion+ retailer got me thinking this week about social media job descriptions and compensation this week. I also noticed that the blog… Continue

Added by Tom Humbarger on December 15, 2009 at 7:00pm — 2 Comments

What Do Community Managers Make?

[originally posted to my Social Media Musings blog on August 26, 2008]



I participated in the Forum One Online Community Compensation Survey in July and the results were just emailed to me last week by Bill Johnston who coordinated the survey. The research was sponsored by Mzinga, Solution Set and the Online Community… Continue

Added by Tom Humbarger on April 2, 2009 at 8:00am — 1 Comment

Community Managers and Quarterbacks

[originally posted on my blog on August 2, 2008]



Two unrelated conversations collided in my head yesterday.



I was listening to sports talk radio in the morning and there was a discussion of quarterbacks. The commentator was grading various quarterbacks and every team that is a perennial post season contender had a B+ to A+ quarterback. The conclusion is that teams with mediocre… Continue

Added by Tom Humbarger on March 31, 2009 at 8:00am — No Comments

My Social Media Job Description

[originally posted in my blog on October 30, 2008]



For one of my projects this week, I had to create a social media job description. I did a quick search on Google and on various job boards, but I didn’t like any of the descriptions that I saw.



So, I wrote my own “perfect” job description which could be viewed almost as a checklist. I think the responsibilities should be stated in… Continue

Added by Tom Humbarger on March 30, 2009 at 12:20pm — 1 Comment

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