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Is social media the death of SEO?

This above question is discussed frequently throughout the Arizona social media communities.

What do you think?

I think they complement and enhance each other. Social media was subset of SEO, now I think its SEO's twin brother.

Tags: SEO, inbound, interpretation, marketing, media, social

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Permalink Reply by Jim Durbin on September 6, 2010 at 2:42pm

I just finished a presentation on this, and the answer is a solid no. SEO has not stopped, in fact it has grown double digits in the last year. PPC is down as a search term, but that's because of smaller players abandoning marginal businesses.

SEO is evolving towards more conversion and comprehensive search, which means they'll have to add conversion of social media to their toolkit. But the traffic itself has not gone down. It's just that social media traffic has reached equal amounts.