Some guy named Noah Kagan has a post called "Life at facebook". In it he says;
“The Whatbook�? my mom replied as I told her I am leaving Intel to go to a startup based in Palo Alto. This was the common reaction I got from most co-workers and relatives who have never heard of the www.facebook.com. To all my college buddies they were totally psyched and pumped that I would be working for one of the coolest websites today. Personally, I had found my dream job. I love the college market, technology and fun times which the site was handling all 3.